RVA Environmental Film Festival

Richmond, Virginia – Spring 2018

The Lorax

Saturday 2/11 10:00 am at the Byrd Theatre

2908 W Cary St, Richmond, VA 23221

As children, most of us read Doctor Seuss’ The Lorax, the classic tale of a world where man’s greed and selfishness has eradicated all the trees in favor of their escapist, man-made town. It’s a charming yet somewhat depressing book as the main character, a young boy named Ted, realizes what he’s destroyed, yet readers are left with a glimmer of hope at the end as he passes off the last tree seed to a young boy to plant.

The 3D-CGI feature is an animated adaptation of Dr. Seuss’ tale and message of preservation. The Lorax follows Ted’s journey as he searches for the one thing that will enable him to win the affection of the girl of his dreams. To find it he, must engage with the environmentalist Lorax, the grumpy yet charming creature who fights to protect his world. The overly obvious environmental message works in scenes where each tree falls to their death: like best friends dying slowly, and painfully, before our very eyes.

In a review by Imdb.com, the wonderfully vivid animation and the cutesy characters delight kids, especially a bear cub and singing fish residing in the tree-laden forest. The film ends on a positive note when the seed is planted and all the other trees start growing again.

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